Browsing Institut Universitari de Recerca en Ciència i Tecnologies de la Sostenibilitat by Subject "65"

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Marketing Catalan wine from a value chain approach

Escobar González, Cristina (Date of defense: 2017-07-10)

The overall objective of this thesis is to explore the attitudes towards Catalan wines in Catalonia from a value chain approach. The first part of the thesis focuses on consumers' wine preferences in Catalonia. To tackle ...

Preferencias de los consumidores hacia el Omega 3 como reclamo de salud en los productos alimentarios

Baba El Mokhtari, Yasmina (Date of defense: 2017-07-12)

In this thesis we analyzed the preferences of consumers towards foods enriched with healthy components, in particular omega-3 (n-3). Beef and egg have been chosen as case studies. In the first case study, the preferences ...

Sustainability and firm performance : evidence from corportate and farm level

Ait Sidhoum, Amer (Date of defense: 2018-12-04)

This thesis approaches the question of sustainability and firm performance. In the contemporary business model, firm performance measurement must take into account not only economic profits, but also environmental and ...