Ara mostrant els elements 1-10 de 11
Sansó Mata, Marc (Data de defensa: 2013-07-17)
L’objectiu de la tesi doctoral és el de desenvolupar un model que permeti valorar de forma objectiva les actuacions en matèria de màrqueting portades a terme per una organització. Aquest model està ...
Giralt Mas, Maria Rosa (Data de defensa: 2010-07-20)
La innovació en les TIC és clau per a qualsevol empresa. Innovar implica fer projectes, però també gestionar-los. Una bona gestió del projecte acostuma a garantir el seu èxit. Algunes empreses gestionen ...
Álvarez Paz, Manel (Data de defensa: 2015-10-26)
The concept Business Model refers to an abstraction widely used both in the academic literature and in the management practice field. Recently, it has captured the attention both of scholars and ...
Olivella Cruset, Joan (Data de defensa: 2016-01-29)
The purpose ot this thesis is to show the importance ot ports tor Catalonia's development. Barcelona and Tarragona ports were selected far exam ination. The study's point of departure was that ports ...
Moliné Boixareu, Joan Ignasi (Data de defensa: 2016-05-12)
The purchase management is strategic, being crucial to choose the right suppliers and therefore having the appropriate criteria. In order to make a proposal regarding standardized criteria for selection ...
Carrillo Pujol, Jordi (Data de defensa: 2016-01-28)
Loyalty has been a topic deeply studied by marketing literature. Generally speaking, companies have understood the importance of the customer loyalty, and the benefits derived. This is especially important ...
Llobet Dalmases, Joan (Data de defensa: 2015-11-19)
This thesis carries out a theoretical and empirical study on the relationship between the organizational commitment (OC), the intention to stay (IS) and the organizational citizenship behavior (OCB) of ...
Plana Erta, Dolors (Data de defensa: 2016-07-13)
La implantació de l'EEES ha plantejat profundes transformacions en l'educació superior al posar l'atenció en el procés d'aprenentatge de l'estudiant en lloc d'estar, com fins ara, focalitzat en el procés ...
Cuatrecasas Castellsagués, Oriol (Data de defensa: 2017-01-26)
Production systems based on lean philosophy have been gaining importance as a frequent and successful path to business improvement. Adopting a lean production system in the most appropriate way is a key ...
Trullàs Casasayas, Irene (Data de defensa: 2016-02-03)
This thesis based on classical models of student satisfaction and their antecedents in the field of higher education aims to deepen and develop a new marketing model for higher education. The antecedents ...