Now showing items 21-40 of 207

    Towards a better model for intangible asset valuation 

    Ajour El Zein, Samer (Date of defense: 2020-09-19)

    Context: Intangible assets have recently come under the spotlight because of their growing importance within the business world. Thus, Brand Equity, considered a strategic asset, makes up a substantial intangible asset for ...

    Emotions in archetypal media content 

    Chang, Huang-Ming (Date of defense: 2014-09-16)

    Emotion is an intriguing and mysterious psychological phenomenon. While everyone seems to know what it is, researchers have not yet come to consensus on its definition, and many questions still remain unanswered. While ...

    Analysis of business opportunities for car-related shared mobility services 

    Gilibert, Mireia (Date of defense: 2019-12-12)

    The confluence of digital technology and connectivity has led, in several sectors, to the rise of application-based shared economy activities. In particular, in the mobility sector, there has been an increase in on-demand ...

    Análisis del impacto de metodologias activas en la educación superior 

    Pérez Poch, Antoni (Date of defense: 2019-10-17)

    The answer to the current changes that take place in our society implies new demands for our universities. What functions correspond to a University today? Training, research, professional training through professional ...

    Sistema de medición e indicadores para analizar y evaluar las redes organizacionales de salud pública chilenas como mecanismo de control de gestión 

    Leyton Pavez, Carolina Elena (Date of defense: 2019-10-03)

    In recent decades there has been a growing interest in the study of production systems as a whole, over organizations as particular units, especially the analysis of organizational networks and the configurations they ...

    The effectiveness of knowledge and technology transfer through university-business collaboration in science parks 

    Olvera, Caludia (Date of defense: 2019-09-17)

    Science and Technology Parks (STPs) facilitate the flow of knowledge and technology among universities; R&D institutions; companies and markets, and foster the creation and growth of innovation-based companies. Among the ...

    The role of brick-and-mortar stores in an omnichannel environment 

    Mármol Pérez, María J. (Date of defense: 2019-07-17)

    Retail is changing as technology is growing. The traditional way of shopping has evolved thanks to mobile devices, and retailers are struggling to avoid customers’ attrition. Customers are immersed in a seamless omnichannel ...

    Quantifying external cost of air pollution and GHG emissions from private road transport in Catalonia using theory of planned behavior and contingent valuation 

    Zahedi, Siamak (Date of defense: 2019-07-05)

    Internalizing environmental externalities is a market-driven approach to correcting people's private costs and benefits. One way of quantifying these externalities is estimating people’s willingness to pay (WTP) to reduce ...

    Influencia de las nuevas tecnologías en la gestión del conocimiento y su contribución a la innovación en el sector bancario : implicaciones en un grupo financiero en el periodo (2006-15) 

    Planuch Prats, Carles (Date of defense: 2019-04-03)

    Knowledge constitutes one of the key intangible assets for organizations. However, the mere possession of knowledge, however valuable it may be, does not necessarily imply obtaining a competitive advantage. It is necessary ...

    Inventory and pricing management in probabilistic selling 

    Zhang, Yi (Date of defense: 2019-01-25)

    Context: Probabilistic selling is the strategy that the seller creates an additional probabilistic product using existing products. The exact information is unknown to customers until they receive the probabilistic products. ...

    Lineamientos en la dirección estratégica para la integración de la responsabilidad social en las instituciones de educación superior 

    Ramos-Monge, Elva Lizeth (Date of defense: 2019-01-30)

    Nowadays, the need for ethical behavior in society is unquestionable due to dominant social problems that concern society, such as poverty, inequality and climate change. These issues have been addressed by private and ...

    Evaluation model for organizational culture adaptations to implement Lean Manufacturing successfully 

    Taherimashhadi, Mehrsa (Date of defense: 2018-10-18)

    Since the emergence of Lean Manufacturing, many organizations strived to implement it. Nonetheless, sustainable Lean transformation is not as easy as to be simply achieved. Severa!aspects need to be taken into account ...

    A methodology and a mathematical model for reducing greenhouse gas emissions through the suppply chain redesign 

    Pinto Taborga, Carola (Date of defense: 2018-07-16)

    Virtually the entire scientific, political, business, and social community is aware of the importance of climate change. Countries adhering to the Kyoto Protocol have taken up the challenge of reducing carbon emission, ...

    Desarrollo y evaluación de la eficacia de un método para la generación de optimismo y productividad en los recursos humanos de las organizaciones 

    Muriel Redondo, Lorenzo (Date of defense: 2018-06-07)

    Introducción: Este trabajo pretende abrir una nueva línea de investigación en orden a la construcción y demostración de un método que permita lograr la mejora del nivel de optimismo de las personas, para que redunde en un ...

    Modelo de competencias para microempresarios en entornos deprimidos : la región 5 del Ecuador 

    Fernández Ronquillo, Mario Alfredo (Date of defense: 2018-06-13)

    The main objective of the thesis is to design a model of competences for the micro entrepreneur who develops his activity in depressed environments, adapted to his personal needs and the environment in which he develops, ...

    The effects of social media on organizational behaviours in non-democratic countries 

    Makvand, Ali Fathi (Date of defense: 2018-05-18)

    Context: Culture is a set of values, opinions and beliefs which shape people lives, societies, nations and organizations. However, organizational culture is the most essential context at the heart of the organizational ...

    Los determinantes a largo plazo de la tasa de ahorro de los hogares españoles en el período 1985-2016 

    De Andrés Mosquera, Andrés (Date of defense: 2018-03-13)

    The paper studies the behavior of the household savings rate in the period 1985 to 2016. It examines the variables that the literature considers determine the long-term savings rate of households: income, wealth, unemployment, ...

    La intensidad moral y la toma de decisiones éticas individuales en los negocios 

    Ortiz Elías, José Agustín (Date of defense: 2018-02-16)

    The study of the process of ethical decision making in business includes the different aspects that influences on the moral thinking and behavior of the individuals in corporations: personal factors as the education, the ...

    Towards more sustainable food systems 

    Derqui Zaragoza, Belén (Date of defense: 2017-12-04)

    Context: Globalization, increased competition for natural resources, the rise of non-financial performance indicators in decision making, among other new trends have made sustainability more and more relevant and linked ...

    La evolución del desarrollo industrial en los países en desarrollo : aplicación al caso del Norte de África : un análisis del impacto de posibles acuerdos comerciales y de la industrialización verde de la región 

    Moll de Alba Cabot, Jaime (Date of defense: 2018-01-18)

    The last decade has witnessed a renewed interest of the international community in industrial development as an engine of national economic growth. Industrialization offers responses to sluggish economic growth, poverty ...