Brkanlić, Sandra (Date of defense: 2019-05-27)
The main focus of the study is the analysis of the effects of marketing mix instruments in higher education institutions in building the image of higher education institutions and the satisfaction of ...
González Ferriz, Fernando (Date of defense: 2018-10-03)
This thesis pretends to determine the variables that have an influence on the export performance of Spanish companies in the fashion sector. To do so, a special attention has been paid to new marketing ...